Performance Marketing Playbook for CMOs
The proliferation of advertising technologies and targeting options present difficult dilemmas about staffing, automation, and competitive advantage. Get some real answers!
Household Services Platform Handy Leverages QuanticMind’s Intelligent Bid Management Solution to Amplify Lead Volume
A story of how QuanticMind won a head-to-head test against a leading campaign management provider to partner with Handy and empower their digital team to increase lead volume by 11%.
QuanticMind Outperforms Smart Bidding to Drive 2x More Profit for eCommerce Company
At a time when digital marketplaces have never been more crowded, online advertisers must employ measures to consistently extract optimal performance from their paid search…
The New Performance Marketing Agency Model
We take a look at why the increasing use of data analytics will change the fundamental role of a performance marketing agency in 2020 and beyond.
How to Evaluate Machine Learning Powered Performance Marketing Agencies
The rapid evolution of marketing technology has brought forth a paradigm shift: strategic investment in automation and technology is no longer optional.
Eight Audience Targeting Strategies to Improve the Reach of Your Campaigns
In this infographic, we examine eight audience targeting strategies and explore how they can help ensure your brand is reaching the right people.
A Paradigm Shift: The Rise of Machine-Learning Powered Agencies
Digital marketing’s imminent paradigm shift requires new skill sets.
How to Leverage Socio-Demographic & Audience Targeting for Marketing
Reach your perfect customers by using available data and targeting tools. This guide explains how to stand out from the competition by leveraging Socio-Demographic & Audience Targeting .
Machine Learning-Powered Bidding Empowers Fortune 100 Company to Decrease CPA by 51% YoY
How QuanticMind’s intelligent bid management platform transformed the complex digital marketing program of a world-leading construction equipment manufacturer into an efficient value center.
Smarter Advertising: Empower Your Team With Machine Learning
Leverage machine learning to consistently improve the results of your SEM program and produce better business outcomes.
Learn how to Optimize PPC with Big Data and Machine Learning
This infographic provides a walkthrough of how to take your good results and drive towards better PPC performance using Big Data, Machine Learning, and Human Experience.
eCommerce Advertiser Pet Circle Improves LTV from PPC by Unifying the Right Data
How to hit ROAS and LTV targets through better data unification and automation.
The Path To Great PPC: Merging Big Data, Machine Learning, and Human Experience
Take a look at this eBook to learn how merging big data, machine learning, and human experience can lead to great PPC campaigns.
Uncovering and Solving PPC Performance Issues
Learn to run a root cause analysis on your SEM program, plus two other types of audits you’ll want when assessing and solving PPC performance troubles.
The Advanced PPC Auditing Guide: Determining Root Causes, Bleeding Dimensions, and Optimization Strategy
Your advertising campaigns require constant maintenance and care if you want to optimize PPC performance. Learn to audit your PPC campaigns with this eBook.
Data Science Meets SEM: Leveraging Socio-Demographic and Audience Data for Marketing
Get a healthy mix of some of the technical "how", merged with the business context that can help you see a path toward optimization in your own marketing efforts.
What Is Portfolio Bidding?
This infographic breaks down portfolio bidding, which looks at shared data across a group to make decisions that benefit the whole portfolio, rather than any individual keyword within.
SEM Optimization Techniques: Are You Overpaying Google?
Don't overpay Google or other search engines; stay on top of the tools and methodologies that drive peak PPC performance.
Machine Learning Powered PPC Optimization: The Modern Methodology to Best-In-Class Bidding
This guide walks you through the best-in-class approach to optimized Pay Per Click bidding automation.
Is Poor Customer Support Undermining Your PPC Success?
PPC bid optimization solution provides an extension to your team. Do not let your vendor's lack of experience ruin your campaign performance.
Hot Topic Scales Their Paid Search Program with Granular Data Science
QuanticMind’s Predictive Advertising Platform Empowers Retailer Hot Topic to Increase ROAS by 12%
Does a Profit Maximization Strategy Make Sense For Your PPC Bidding Optimization?
ProfitMax is a powerful goal to bid toward in PPC because of its business impact. Every keyword drives maximum profit or it doesn’t enter the bidding war.
Having Trouble Optimizing Your Seasonal and Promotional SEM Performance?
Here’s a not-so-secret secret: Your data about past promotions and seasonality is the ultimate secret weapon to future campaign success.
Are Data Issues Preventing You From Achieving Peak SEM Performance?
Discover if your current bidding technology is preventing the full use of your data to drive peak performance.
American Advertising: From ‘Mad Men’ to Silicon Valley
American advertising has come a long way since Mad Men, but the biggest change is that Madison Avenue may be making a shift right to Silicon Valley.
Marketers: Stop Using Vanity Metrics To Value Your Marketing
This Forrester report helps you understand the metrics that your team should focus on and how to measure your efforts with these performance-driven indicators.
Determine the Geo-Targeting Strategy That’s Best For Your Business
Use this checklist to score your PPC program and understand the best geo-targeting strategy for your paid search and SEM campaigns.
12 Days of Holiday Campaigns
Check out this seasonal flipbook of holiday campaigns that can help you get the most out of your digital marketing programs. See more Paid Search resources from QuanticMind.
Are You Wasting Money on Google Ads?
A tactical guide to understanding where you can find efficiency in your PPC Programs. Dig in page by page with your program to find wasted spend and opportunities to improve.
How Windstar Cruises Saved 700K in PPC Spend with QuanticMind
Learn how Windstar Cruises leveraged QuanticMind's AI-powered bid management platform to save over 700k on PPC Spend.
10 Terrifying Ad Fraud Attacks That Will Kill Your Campaigns
Protect your PPC campaigns from fraud and poor performance: learn 10 ad fraud attacks that you can avoid.
Minimizing Inefficient Spend and Maximizing Results for 1-800-Dentist
QuanticMind’s Predictive, High-Value SEM Platform Delivers Massive Payoff for 1-800-Dentist
How MOZ Increased PPC Revenue and Decreased CPA Using QuanticMind
Learn how SEO experts MOZ leveraged QuanticMind's platform for online advertising to achieve phenomenal results.
Performance Marketing 101: How to Use Data to Optimize Marketing Performance with Forrester
This webinar discusses challenges B2C marketers face with data and explains why it is critical for marketers to be data-driven when planning marketing.
Peddle Increased Revenue from PPC 200% Using QuanticMind
Peddle hit and drastically exceeded all of the marketing goals set when they began working with QuanticMind.
What Is Machine Learning?: A Beginner’s Guide to Machine Learning and Artificial Intelligence
Learn the history and fundamentals of machine learning and artificial intelligence in this guide. Learn how easy it is to apply ML to your advertising.
Data-Driven Attribution & SEM
This practical guide dives into how paid search advertisers can use deep funnel data to improve customer acquisition. Offline conversion and revenue data could be the key for SEM performance.
Language Learning App Babbel Leverages QuanticMind to Increase Sales by 150%
A story of how QuanticMind helped Babbel implement hybrid metrics and geo-targeting strategies to drive a 150% lift in sales whilst simultaneously lowering their CPA.
Online Travel Agency Isango! Lifts Profit Margins by +200%
isango! grew its overall marketing contribution more than 200% while cutting costs by more than 20%.
Digital Marketing for Travel with Windstar Cruises
How can you stay ahead with Travel PPC? Get five powerful, actionable tactics to use immediately in our webinar on digital marketing for travel.
Data Science Meets Search Engine Marketing
Learn about how data science techniques and technologies can be applied to the paid search channels in this eBook. Optimizing PPC Performance is best done by these algorithms.
Dermstore Lifts Digital Advertising Efficiency
QuanticMind’s intelligent, machine learning-powered solution drove so much efficiency that it also lifted revenue 6% simultaneously.
Become an Expert on Google Shopping
Download the eBook today for a full, in depth overview of Google Shopping to date, along with proven strategies for feed optimization, custom labels, and more. Take advantage of this resource.
Paid Search & Social Advertising technologies, tips and techniques for the data-driven marketer
Optimize your martech & revenue for B2B/B2C audiences with the best practices in this webinar.
The Four Keys to Mastering Google Shopping Today
Explore the four most important pillars of Google Shopping, and how you can master them with specific best practices to use in your e-commerce campaigns every day.
Education Pioneer massively lifts efficiency and revenue
Rosetta Stone decreased CPC more than 25%, ultimately cutting CPA in half, growing year-over-year conversions and margins by more than half.
6 Best Practices for Local Search to Use Today
Watch this webinar for actionable tactics to make your local campaigns bulletproof by taking advantage of the latest publisher tools and the inside track on clicks-to-bricks attribution.
The Future of E-Commerce & Digital Stores featuring Forrester Research
What do you need to know to succeed in e-commerce and digital storefronts? Uncover the biggest changes in online retail - and the biggest opportunities.
Thriving travel service lifts revenue & ROAS with next-gen ad platform
Grow revenue and volume while maintaining advertising efficiency
See how leading specialty retailer Lear Capital used QuanticMind’s predictive advertising management platform to more than double its profits while eliminating hours of manual campaign management.
Best and Worst of Paid Search in 2016 featuring Forrester Research
Join QuanticMind and Forrester Research to discuss the most important SEM trends and future updates in paid search. Get the full Forrester report for free.
The Changing Face of the Customer Decision Journey with Bing
Explore the consumer decision journey, from search-based research to price comparisons to actionable best practices you can use now.
PPC Travel – Tackle Your PPC Travel Challenges
Let’s talk PPC travel, and the unique challenges that search engine marketing professionals who work in travel and hotels face.
Maximizing Advertising Profit & Conversions with Data Science
Learn how data science helps advertisers maximize profit, maintain ROAS, and drive performance. Granular Data can makes SEM succeed before campaigns even start.
Maximize Profits and Conversions with Data Science
This discussion covers the basics of data science in paid search, as well as practical business examples of how you can use it to predict and optimize current and future campaign performance
Social, Search and Content & MarTech Strategies that Grow Sales
This webinar covers the most up-to-date methods and technology you can use to maximize your marketing efforts for social, search and content marketing.
8 Questions to Reevaluate Your Enterprise PPC Bid Management Software
Is your PPC bid management software costing you revenue and opportunities? Get the questions you should ask about your SEM tools in the increasingly competitive world of paid search.