Tag

Predictive Analytics

The Latest PPC Tactics – SEM optimization, targeting, analytics and more at SMX Advanced 2017

SEM & PPC | 4 mins

The Latest PPC Tactics – SEM optimization, targeting, analytics and more at SMX Advanced 2017

The Latest PPC Tactics – SEM optimization, targeting, analytics and more at SMX Advanced 2017

The top paid search trends are arguably the customer journey and the rise of mobile & local search.

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Data Science + Machine Learning = Powerful e-Commerce and SEM Performance Lift

AI & Machine Learning in SEM | 2 mins

Data Science + Machine Learning = Powerful e-Commerce and SEM Performance Lift

Data Science + Machine Learning = Powerful e-Commerce and SEM Performance Lift

How did Rosetta Stone use cutting-edge data science and machine learning to lift revenue +40% and conversions +50%, while cutting CPA in half?

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Digital Future: Predictive Advertising, Chapter 5 – How Predictive Bridges Skills Gaps, Knowledge Gaps & Strategy Gaps

AI & Machine Learning in SEM | 6 mins

Digital Future: Predictive Advertising, Chapter 5 – How Predictive Bridges Skills Gaps, Knowledge Gaps & Strategy Gaps

Digital Future: Predictive Advertising, Chapter 5 – How Predictive Bridges Skills Gaps, Knowledge Gaps & Strategy Gaps

Our 5th chapter explains how predictive advertising management bridges skills gaps – along with many of the most crucial gaps in digital advertising.

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How Predictive Advertising Management Massively Lifts SEM Profits, Revenue and Volume

AI & Machine Learning in SEM | 2 mins

How Predictive Advertising Management Massively Lifts SEM Profits, Revenue and Volume

How Predictive Advertising Management Massively Lifts SEM Profits, Revenue and Volume

Learn how a leading specialty retailer massively lifted paid search performance with a predictive advertising management platform.

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Digital Future: Predictive Advertising, Chapter 4: What Exactly Is Predictive Advertising Management?

AI & Machine Learning in SEM | 7 mins

Digital Future: Predictive Advertising, Chapter 4: What Exactly Is Predictive Advertising Management?

Digital Future: Predictive Advertising, Chapter 4: What Exactly Is Predictive Advertising Management?

Learn how this next-gen class of advertising is shaping the future with smarter algorithms and intelligent automation.

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Digital Future: Predictive Advertising, Chapter 3: The Six Ways Bid Management Is Evolving

AI & Machine Learning in SEM | 6 mins

Digital Future: Predictive Advertising, Chapter 3: The Six Ways Bid Management Is Evolving

Digital Future: Predictive Advertising, Chapter 3: The Six Ways Bid Management Is Evolving

Learn how performance advertising is about more than just managing bids, and it's also about smarter algorithms, faster optimization and platforms.

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SMX East 2016 Day 2 – SEM for Brands, SEM Testing Best Practices, SEM + TV, Beyond Search, Multi-Channel

SEM & PPC | 6 mins

SMX East 2016 Day 2 – SEM for Brands, SEM Testing Best Practices, SEM + TV, Beyond Search, Multi-Channel

SMX East 2016 Day 2 – SEM for Brands, SEM Testing Best Practices, SEM + TV, Beyond Search, Multi-Channel

Day 2 of SMX East 2016 is in the books – here are the insights we've recorded from some of digital advertising's best and brightest. 

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See how QuanticMind is helping some of the largest companies in the world optimize their campaigns and drive sustainable revenue growth

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3 Signs It’s Time to Fire Your Bid Management Platform Vendor

Digital & Performance Marketing | 2 mins

3 Signs It’s Time to Fire Your Bid Management Platform Vendor

3 Signs It’s Time to Fire Your Bid Management Platform Vendor

You don’t need a slow, last-generation platform holding back your SEM strategies. These 3 telltale signs mean it’s time to bid your platform farewell.

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Using Data Science to Improve Your Enterprise Paid Search Marketing Results

AI & Machine Learning in SEM | 4 mins

Using Data Science to Improve Your Enterprise Paid Search Marketing Results

Using Data Science to Improve Your Enterprise Paid Search Marketing Results

As QuanticMind looks to move in on Marin Software's territory, which platform is right for you? Columnist Travis Wright explains.

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SEM & PPC | 2 mins

SEM is not a Random Walk

SEM is not a Random Walk

We spoke with a client who was asking questions about our predictive learning algorithm - specifically how the system bids on keywords with little data.

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