Digital & Performance Marketing | 5 mins
From helping deliver personalized marketing experiences to improving customer retention, we take a look at the value of leveraging behavioral data.
Digital & Performance Marketing | 3 mins
We take a look at why the increasing use of data analytics will change the fundamental role of a performance marketing agency in 2020 and beyond.
Digital & Performance Marketing | 4 mins
QuanticMind Digital’s Marc Apter offers some insights to help marketers capitalize on increased seasonal consumer demand while maintaining performance goals.
Digital & Performance Marketing | 6 mins
Our COO Brian Bird examines how shifting trends in the marketing industry are impacting the role of a CMO at consumer brands today.
Understanding and correctly implementing hybrid metrics can be the key to driving improved SEM outcomes. Here, we discuss how.
SEM & PPC | 4 mins
We tell the story of how a global Fortune 100 company utilized QuanticMind’s bespoke automation technology to significantly improve time savings and CPA.
Digital & Performance Marketing | 7 mins
In the world of modern travel, people are regularly - almost religiously - tapping into a maze of online media. Learn to leverage digital travel trends!
SEM & PPC | 7 mins
Google Ads metrics can reveal the true value of impression share to drive PPC performance above and beyond your goals. Here's how.
SEM & PPC | < 1 min
This infographic breaks down portfolio bidding as a PPC optimization strategy. This is the modern approach to SEM optimization that looks at shared data across…
In one of our previous blog posts, we discussed the importance of always segmenting your dimensions to identify any facets of your program that are…
SEM & PPC | 5 mins
Lauren Yarger – the Account Director on our Customer Success Team – looks at how you can implement a multilingual strategy that yields significant returns.
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