Your one-stop resource for all the latest performance marketing trends and innovations
CentroDigital & Performance Marketing | 8 mins
Keeping up with the very latest performance marketing strategies is a surefire way to stay ahead of your competitors. Here are 10 to explore this year.
CentroDigital & Performance Marketing | 9 mins
We dissect how an account-based marketing approach can help advertisers effectively target the right personas and distribute to the right verticals.
CentroShopping & Ecommerce | 9 mins
The complex world of performance marketing is constantly presenting new challenges for eCommerce businesses. Here’s how advertising platforms can help address them.
CentroSocial Media Marketing | 5 mins
Our Account Director Lauren Yarger lays out some best practices and things to keep in mind when using social media to connect with your target audience.
Digital & Performance Marketing | 4 mins
With a new year just around the corner, we invite you to take a trip down memory lane with us and revisit our 5 most popular eBooks of 2019.
CentroMarketing Technology | 8 mins
We explore the benefits of leveraging a Customer Data Platform and look at the steps that need to be taken to create an insights-driven business culture.
As 2019 draws to a close, we take a look back and round-up the most popular blog posts written by our Customer Success Team this year.
CentroDigital & Performance Marketing | 10 mins
From keeping up with new technologies to the rising use of voice search, we outline 7 marketing challenges in the travel industry today.
CentroSEM & PPC | 2 mins
Take a peek at our holiday lookbook for some handy digital ad and marketing campaign tips that will help put your holiday woes at ease.
We take a look at the marketing attribution challenges facing advertisers today and explore why you should avoid the pitfalls of walled garden platforms.
Basis Technologies’ comprehensive digital software, Basis, further expands through continued technology investments.
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