Your one-stop resource for all the latest performance marketing trends and innovations
Customer Engagement | 4 mins
For all of you who couldn’t make it, here’s a quick recap of some of the most talked about topics from Argyle CMO Forum.
AI & Machine Learning in SEM | 4 mins
As QuanticMind looks to move in on Marin Software's territory, which platform is right for you? Columnist Travis Wright explains.
SEM & PPC | 2 mins
Without automated bidding, your company is leaving money on the table and is losing business to competitors who are using a bid automation platform.
We spoke with a client who was asking questions about our predictive learning algorithm - specifically how the system bids on keywords with little data.
SEM & PPC | < 1 min
QuanticMind attended the Direct Marketing Association's &Then conference in Boston in October. Learn more about the event and keynote speakers here.
For paid search strategy, it’s a fact: long-tail marketing is not for everyone. Chaitanya Chandrasekar explains why this is the case.
SEM & PPC | 3 mins
PPC analysis should be an ongoing, iterative practice, as should your keyword research. Learn about the importance of long tail keyword research.
AI & Machine Learning in SEM | 3 mins
Using a real-time bidding algorithm and automation makes your search marketing campaigns more successful. Learn more!
Basis Technologies’ comprehensive digital software, Basis, further expands through continued technology investments.
Learn more