Your one-stop resource for all the latest performance marketing trends and innovations
CentroSocial Media Marketing | 3 mins
Are you looking to build or simply refresh your social media marketing strategy? Here are a few tips to help you get started.
CentroDigital & Performance Marketing | 3 mins
Our Co-founder Brian Bird discusses offline conversion tracking and the importance of optimizing campaigns to metrics that define business performance.
CentroSEM & PPC | 4 mins
Personalization in advertising is critical to capturing and influencing customers. The realities of personalization, though, are not so simple. Here's why.
CentroCustomer Engagement | 4 mins
Improved insights into target audiences. Increased brand loyalty. We look at the business benefits that arise from tracking all customer interactions.
CentroMarketing Technology | 5 mins
Now is the time for businesses of all shapes and sizes to seriously consider investing in a marketing intelligence platform. Here's why.
CentroDigital & Performance Marketing | 5 mins
From increased targeting of local audiences to continued investment in brand awareness, we delve into how travel marketers can begin their coronavirus recovery.
CentroDigital & Performance Marketing | 6 mins
Here we dissect a few key strategies you can start implementing to help your marketing program recover post-COVID-19.
CentroDigital & Performance Marketing | 4 mins
A digital marketing agency can launch you into the internet big-time. The problem, of course, is selecting the right digital marketing agency.
From helping deliver personalized marketing experiences to improving customer retention, we take a look at the value of leveraging behavioral data.
CentroShopping & Ecommerce | 4 mins
Google announced on April 21, 2020 that it is opening up its Shopping search results to unpaid, organic listings. Learn how to get listed.
Basis Technologies’ comprehensive digital software, Basis, further expands through continued technology investments.