Your one-stop resource for all the latest performance marketing trends and innovations
SEM & PPC | 9 mins
We explore the most powerful and effective ways for travel marketers to reach their target audiences through paid search advertising in 2020 and beyond.
SEM & PPC | 8 mins
Bing Ads underwent a lot of changes in 2019. Here’s how you can begin taking advantage of some of its new features to drive breakthrough ROI.
Marketing Technology | 6 mins
We present a comprehensive guide on how to find the paid search management software best tailored to your wants and needs.
Digital & Performance Marketing | 8 mins
Keeping up with the very latest performance marketing strategies is a surefire way to stay ahead of your competitors. Here are 10 to explore this year.
Digital & Performance Marketing | 9 mins
We dissect how an account-based marketing approach can help advertisers effectively target the right personas and distribute to the right verticals.
Shopping and Ecommerce | 9 mins
The complex world of performance marketing is constantly presenting new challenges for eCommerce businesses. Here’s how advertising platforms can help address them.
Social Media Marketing | 5 mins
Our Account Director Lauren Yarger lays out some best practices and things to keep in mind when using social media to connect with your target audience.
Digital & Performance Marketing | 4 mins
With a new year just around the corner, we invite you to take a trip down memory lane with us and revisit our 5 most popular eBooks of 2019.
Marketing Technology | 8 mins
We explore the benefits of leveraging a Customer Data Platform and look at the steps that need to be taken to create an insights-driven business culture.
As 2019 draws to a close, we take a look back and round-up the most popular blog posts written by our Customer Success Team this year.
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