Blog » Shopping & Ecommerce
From tips for success with Bing shopping to best practices for peak periods on Amazon, we explore the myriad ways you can optimize your eCommerce campaigns and win your individual battles for revenue.
Shopping & Ecommerce | 2 mins
Google Shopping is a challenging space with tons of upside. What are the most important tactics and best practices to master this e-commerce segment?
Google Shopping and Product Listing Ads (PLAs) are challenging. They're competitive. But they're incredibly rewarding when you get them right.
Shopping & Ecommerce | 9 mins
We cover 4 of the most important issues that compromise the health and well-being of your Google Shopping campaigns. Keep your ads fighting fit!
Shopping & Ecommerce | 8 mins
Get advanced with the power of Custom Labels…and learn how to hack your PLAs to incorporate COGS!
Shopping & Ecommerce | 7 mins
Learn the eight best ways to master bidding for Google Shopping.
Learn how to optimize your product data feed. These important tactics will keep your Product Listing Ads (PLAs) visible on Google Shopping.
Shopping & Ecommerce | 5 mins
Learn how to optimize your product data feed. These important tactics will help you keep your Product Listing Ads (PLAs) visible for Google Shopping
Discover Google Shopping best practices for data feeds – how to get a feed, keep it clean…and avoid the horrors of banned products and suspended accounts
Shopping & Ecommerce | 6 mins
Product Listing Ads (PLAs) for Google Shopping are one of the most important ad types available, and one of the year's biggest winners.
Basis Technologies’ comprehensive digital software, Basis, further expands through continued technology investments.