SEM & PPC

Articles, infographics, eBooks, listicles, and reports replete with PPC strategies designed to empower you with the expertise to unlock the pathway to breakthrough ROI.

SEM & PPC | 2 mins

SEM is not a Random Walk

SEM is not a Random Walk

We spoke with a client who was asking questions about our predictive learning algorithm - specifically how the system bids on keywords with little data.

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QuanticMind Makes It To HOT ZONE at DMA’s &Then Conference

SEM & PPC | < 1 min

QuanticMind Makes It To HOT ZONE at DMA’s &Then Conference

QuanticMind Makes It To HOT ZONE at DMA’s &Then Conference

QuanticMind attended the Direct Marketing Association's &Then conference in Boston in October. Learn more about the event and keynote speakers here.

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Paid search strategy: It’s all about dealing with scarcity

SEM & PPC | 2 mins

Paid search strategy: It’s all about dealing with scarcity

Paid search strategy: It’s all about dealing with scarcity

For paid search strategy, it’s a fact: long-tail marketing is not for everyone. Chaitanya Chandrasekar explains why this is the case.

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PPC Analysis for Conducting Keyword Research: the Answer Lies in the Long Tail

SEM & PPC | 3 mins

PPC Analysis for Conducting Keyword Research: the Answer Lies in the Long Tail

PPC Analysis for Conducting Keyword Research: the Answer Lies in the Long Tail

PPC analysis should be an ongoing, iterative practice, as should your keyword research. Learn about the importance of long tail keyword research.

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