Tim Christie

Tim Christie is a Senior Data Analyst on the Customer Success Team at QuanticMind. He has spent the last five years developing engaging data products and visualizations across a variety of domains. Tim graduated from the University of Wollongong, with a Bachelor’s degree in Business Information Systems.

How to Fine-tune Your Target ROAS

CentroDigital & Performance Marketing | 5 mins

How to Fine-tune Your Target ROAS

How to Fine-tune Your Target ROAS

Tips and advice about how to fine-tune your target ROAS to ensure your paid search program is running at maximum efficiency.

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The Characteristics of Portfolio Versus Keyword-Level Bidding

CentroDigital & Performance Marketing | 5 mins

The Characteristics of Portfolio Versus Keyword-Level Bidding

The Characteristics of Portfolio Versus Keyword-Level Bidding

Portfolio Bidding is as an automated, goal-driven strategy that groups campaigns, ad groups, and keywords. Explore why you should adopt this approach.

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How to Define the Right Metrics for Your Business Goals (and Avoid the Wrong Ones)

CentroDigital & Performance Marketing | 5 mins

How to Define the Right Metrics for Your Business Goals (and Avoid the Wrong Ones)

How to Define the Right Metrics for Your Business Goals (and Avoid the Wrong Ones)

Ever wonder why you're not meeting your revenue goals, even if all your metrics are on target? It could be that you are optimizing toward the wrong metrics.

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