Stefanie Hoffman

Stefanie Hoffman is a Content Marketing Manager at QuanticMind. As a former award winning journalist and public relations specialist, she specializes in the art of storytelling, with a passion for developing compelling narratives and creating strategy that drives brand awareness and elevates industry thought leaders. She holds a Bachelor of Arts in English from Cornell College.

How Data Security and Regulatory Compliance are Changing SEM

CentroSEM & PPC | 9 mins

How Data Security and Regulatory Compliance are Changing SEM

How Data Security and Regulatory Compliance are Changing SEM

GDPR and regulatory compliance mandates are now governing how data can be collected and managed. Get insights into navigating SEM regulatory compliance.

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Having Trouble Optimizing Your Seasonal and Promotional SEM Performance?

CentroDigital & Performance Marketing | 3 mins

Having Trouble Optimizing Your Seasonal and Promotional SEM Performance?

Having Trouble Optimizing Your Seasonal and Promotional SEM Performance?

Seasonal & promotional SEM campaigns are an integral part of campaign strategy. Data about past promotions and seasonality is the ultimate secret weapon.

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9 Simple Video Ad Hacks to Build Customer Engagement

CentroCustomer Engagement | 7 mins

9 Simple Video Ad Hacks to Build Customer Engagement

9 Simple Video Ad Hacks to Build Customer Engagement

A good video ad strategy is a necessity to stay competitive in digital advertising. Here are 9 video ad hacks for user engagement.

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Are Data Issues Preventing You From Achieving Peak SEM Performance?

CentroDigital & Performance Marketing | 3 mins

Are Data Issues Preventing You From Achieving Peak SEM Performance?

Are Data Issues Preventing You From Achieving Peak SEM Performance?

SEM performance not up to par? It could be a data integration problem. Examine the reasons PPC programs suffer from data issues.

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A Gentle Introduction to Artificial Intelligence

AI & Machine Learning in SEMCentro | 8 mins

A Gentle Introduction to Artificial Intelligence

A Gentle Introduction to Artificial Intelligence

We hear the term artificial intelligence daily, but what exactly does it mean? How does it apply to marketing? Learn everything you need to know about AI.

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[Infographic] American Advertising: From ‘Mad Men’ to Silicon Valley

CentroDigital & Performance Marketing | 3 mins

[Infographic] American Advertising: From ‘Mad Men’ to Silicon Valley

[Infographic] American Advertising: From ‘Mad Men’ to Silicon Valley

American advertising has come a long way since Mad Men, but the biggest change is that “Madison Avenue” may be making a shift right to Silicon Valley.

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Machine Learning vs Deep Learning: A Guide to Understanding the Differences and Applications

AI & Machine Learning in SEMCentro | 8 mins

Machine Learning vs Deep Learning: A Guide to Understanding the Differences and Applications

Machine Learning vs Deep Learning: A Guide to Understanding the Differences and Applications

Machine learning and deep learning are some of the most overused buzzwords in the SEM industry. Learn the differences & how to apply each.

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See how QuanticMind is helping some of the largest companies in the world optimize their campaigns and drive sustainable revenue growth

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AI vs. Machine Learning: A Look at the Benefits to Your SEM Program

AI & Machine Learning in SEMCentro | 6 mins

AI vs. Machine Learning: A Look at the Benefits to Your SEM Program

AI vs. Machine Learning: A Look at the Benefits to Your SEM Program

In this AI vs. Machine Learning breakdown, learn the distinctions between the advanced technologies as well as the benefits each brings to SEM programs.

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Five SEM Highlights of 2018

SEM & PPC | 6 mins

Five SEM Highlights of 2018

Five SEM Highlights of 2018

2018 has been quite a year for PPC advertisers and the SEM industry. From GDPR to voice search technologies, here are 5 SEM highlights of 2018.

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Are You Wasting Money on Google Ads? [eBook]

CentroSEM & PPC | 3 mins

Are You Wasting Money on Google Ads? [eBook]

Are You Wasting Money on Google Ads? [eBook]

You rely on Google Ads to target audiences and lift ROI. But how can you tell if you're wasting money?

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