July 3, 2019
Utilizing Natural Language Processing in the Health Insurance Industry
Whether or not you think you do, you actually do need health insurance No matter how healthy you are, you will always be prone to…
March 14, 2019
Why is My PPC Performance Bad? Part III: How to Ensure You’re Optimizing Towards the Correct Metric
At this point, you should be a wizard (or wizardess) when it comes to troubleshooting PPC performance issues. Identifying root cause and pinpointing dimensions that…
February 12, 2019
Why is My PPC Performance Bad? Part II: How to Identify Poorly Performing Dimensions
By now, you’ve probably read Part I of this series: How to Identify Root Cause. You went through the steps, identified poorly performing accounts, campaigns,…
January 15, 2019
Why is My PPC Performance Bad? Part I: How to Identify Root Cause
By now you know that meeting business goals is essential for the growth of a company and an important way to ensure you are getting…