A Summer of Marketing at QuanticMind

A Summer of Marketing at QuanticMind

When I first joined the Marketing team back in June, I was given a brief idea of what to expect for the summer – a metrics, customer journey mapping, and product documentation project. For the next 13 weeks, I envisioned myself coming in every day just doing work. To my delight, my time at QuanticMind became much more than that.

Everything I did was part of a huge learning curve. I wasn’t given just menial tasks, but rather work that carried substantial weight and would directly impact my team’s success. My assigned projects would not only hone my existing skills, but also help me develop new ones. I didn’t come into the office every day to work – I came in to learn.

A few of my projects and smaller assignments were classified as demand generation, a field previously unknown to me. I mapped out customer journeys and analyzed campaign metrics which helped us identify key areas that marketing could do to drive the revenue funnel. Through creating marketing emails and supporting our account-based marketing initiative, I was able to play a part in helping increase awareness for both the company and product.

Having previously worked in product management at my last internship, this time, around I got the opportunity to work in product marketing. I wrote documentation for one of our products and also assisted creating competitive intelligence. These projects helped me develop a clearer understanding of what it takes to actually launch a product.

In my final weeks here, I helped revamp the About Us page on our website. Putting one of my most cherished passions to use, I helped take new headshot photos for our executive leadership team. Following the success of that, it became a three-day event where I took headshot photos for the rest of the company.

Through the support and guidance of my team, I was able to thrive and succeed. Despite how busy everyone was, every question I asked always received a thoughtful and helpful response. My team cared about my professional development, and that made me feel valued.

Through the support and guidance of my team, I was able to thrive and succeed. 

I am thankful to have had the opportunity to work at a great company like QuanticMind. I leave feeling confident in my ability to thrive in the workforce upon graduation. I am confident that I added value to the company while picking up valuable skills and experience myself.

Thanks for the awesome summer, QuanticMind!

 

Saumil Pandey

Saumil Pandey is the Head of Growth and Demand Generation at QuanticMind. She is a performance marketer and growth leader with over 10 years of experience in creating, managing and growing digital marketing campaigns, identifying opportunities and improving engagement and reach on social media. She is helping to tackle business challenges we all know and love! She has been a founder, worked at Google (yeah, we've got an insider), and knows how to drive growth.