The SEM Blog for Digital Marketing Professionals
We take a look at why the increasing use of data analytics will change the fundamental role of a performance marketing agency in 2020 and beyond.READ MORE
Here we present five areas of performance marketing where you can use paid search insights to execute more precise targeting.READ MORE
In this article, we discuss how Facebook marketing empowers advertisers to effectively reach their target audiences and drive more conversions.READ MORE
Google smart bidding has had many different names over the years, but just how effective is it? We weigh up the pros and cons.READ MORE
Discover 9 ways you can optimize your Amazon advertising efforts to extrapolate peak efficiency and realize improved ROI.READ MORE
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